Pricing

A defined question. A fixed scope. A useful answer.

Every price is for one defined category. Starting prices reflect the standard scope for that category. We confirm boundaries, complexity, and timing before work begins.


OfferingBest forTimelineStarting priceDetails
Category Intelligence ReportWe do not understand how AI systems define and evaluate our market.Approximately 2 weeks$2,500 per categoryView scope
Commercial Evaluation AuditWe are investing in AI visibility, SEO, content, PR, and marketing, but we do not know if it is influencing commercial evaluation.3 to 4 weeks$5,000 per categoryView scope
Selection IntelligenceWe need to know whether our position is improving over time, instead of relying on assumptions.Ongoing, with a quarterly executive review$995 per monthView scope

These are starting prices for the first commercial release and may evolve as the business matures. Every engagement is measurement and diagnosis, never a promise about rankings, inclusion, or selection.

Common questions

Before you ask.

Are these fixed prices?
They are starting prices for the standard scope of one defined category. We confirm category boundaries, complexity, and timing before any work begins, so the final price is agreed up front, never after.
Do you promise better rankings or recommendations?
No. Every Upstream Zero engagement is measurement and diagnosis. You receive evidence and a prioritized set of decisions, never a promise about what an AI evaluator will do. We are not an AI SEO, GEO, or visibility agency.
What is a category?
The market your buyers are asking about, for example healthcare customer data platforms or field service management software. Pricing is per category because each one is evaluated on its own.
How do I start?
Tell us your category and the competitors you are evaluated against. We confirm scope and timing, then begin. The fastest first step is a Category Intelligence Report.

Not sure which one? Start with the map.